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Online Marketing Glossary: Quality Score

Started by TrishaLyn · 11 months ago

Quality Score:
Reflects an ad’s historical CTR, keyword relevance, landing page relevance, and other factors proprietary to Google.  Yahoo refers to it as a Quality Index.
Of course getting the most links to your website isn’t always the name of the game; it’s getting high quality links.  This is why spammers who link to your content aren’t [...] ... Continue reading »

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