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Online Marketing Glossary: Opt-in Email

Started by TrishaLyn · 10 months ago

Opt-in Email:

Email information that the recipient explicitly requests such as a newsletter or eZine.

This is the best way to comply with CAN-SPAM guidelines - always ask your newsletter or email recipients to OPT IN!  If they asked to receive the emails, you cannot get in troub ... Continue reading »

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