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Online Marketing Glossary: Earnings Per Hundred Clicks

Started by TrishaLyn · 10 months ago

Earnings Per Hundred Clicks (EPC):
Earnings or average payout per hundred clicks.
Many networks rank their merchants by EPC to give the publishers a sense of how active the merchant is with their affiliates.  While some people give a lot of credence to this metric, others just give it a glance in addition to all the other [...] ... Continue reading »

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